At Traverse Web, we offer years of experience and web development expertise to help your business meet its digital goals. For a free consultation, contact us today or learn more about our Traverse City web development services below.
At Traverse Web, we understand how to strategically develop websites with the proper elements for maximum marketing value. From optimized HTML coding to enhanced user experienced, we take into consideration many elements to give your business a competitive edge on the web. In addition to having specific graphics and content elements to convert visitors, our web development specialists build each website around the proper HTML markup to ensure advanced crawlability and indexability for the search engines.
As one of the leading sources for custom web development in Traverse City, we develop conversion-oriented websites for our clients by using a variety of website optimization techniques and conversion optimization strategies. This includes designing effective calls to action, A/B Testing, and featuring web copy that resonates with your target audience. When undergoing any web design and development project for your Traverse City marketing campaign, driving conversions must be at the forefront of everything we do.
In digital era where the customer journey starts with Google search, not only is it essential to have a mobile-friendly website that renders clearly on all devices, but it’s also important to have a SEO-friendly website that will be found in search. Over the past several years, our team of Traverse City web developers have worked with some of northern Michigan’s most experienced SEO specialists. Together, we develop custom, search engine optimized websites that are driven for performance.
Our Traverse City web development company focuses on delivering the absolute best results possible for our clients’ marketing objectives. While we consult with other specialists for ongoing SEO programs, we almost always provide custom web development solutions that offer a solid foundation to achieve top search engine rankings.
When investing in a lead-generating website for your local business, keeping its content fresh, interesting, and relevant are vital ingredients to success. The easiest way to achieve this is by developing the website design on a SEO-friendly, easy to manage content management system (CMS).
While there are many CMS platforms out there to choose from, in our experience there are only a few that offer ease of management and robust capabilities for optimal performance. At Traverse Web, our Traverse City web development team leverages WordPress, a popular and easy to operate CMS platform in which most website on the Internet use. Not only is WordPress simple and intuitive, but because it’s so prominent, there is no shortage of professional WordPress developers, Traverse Web included.
Simple and Easy
Elegant and Customized
WordPress Web Development
Completely Customized Layout
Traverse Web’s approach to web design and development is aimed at crafting sites to provide an optimal viewing and interaction experience. Our Traverse City web developers will build your site for easy reading and navigation with a minimum of resizing, panning, and scrolling across a wide range of devices (such as computers, tablets and smart phones)
Avoid going out and spending hundreds of dollars on web design software. The website development team at Traverse Web will design your custom website in a wonderful Content Management System (CMS) called WordPress, which allows you to log into a personal administration area to add/delete pages, update content and even add/delete images.
Looking for a way to sell a product or products online?
At Traverse Web we have multiple web design and development options to help you set up your customized online store. Our eCommerce websites are developed to perform and provide results that lead to a successful website and a return on your investment.
Want to help promote your business or yourself with Social Media? We can integrate your existing social media to your website. If you are wanting to get into the Social Media experience and do not know where to begin, let us set up your Facebook, Twitter, Pinterest, or any other Social Media page.