Web Development

Free Website Builders vs. Custom Web Design

Wondering if a free website builder or a custom website is right for your business? Discover the pros, cons & what to choose.

What Your Business Needs Are you trying to decide whether to use a free website-builder or hire a professional designer/developer? Before choosing, think carefully about what your website needs to do for your business — and whether you’ll be comfortable with the trade-offs each option brings. What is a website builder? A website builder is a drag-and-drop online platform that lets you build your own site without needing to know HTML,… Read More »


6 Web Development Strategies for Highly-Optimized Websites

Web Development Strategies

From search engine optimization (SEO) to conversion rate optimization (CRO), the initial stages of web development lay the groundwork for success. Unfortunately, many vital SEO and CRO elements of web development go overlooked. As a result, businesses scramble to clean-up code, optimize meta data, implement Schema, and address important components that should have been taken care of pre-launch.   Whether your optimizing an existing website or building anew, below we… Read More »